Established in 1811, Allan Bros is one of the UK’s most established wooden window and door manufacturers. Our task was initially to consider branding for a new sliding sash window range, however when we looked into the history of the master brand it was evident that the quality and heritage that years of craftsmanship had created, was missing from the existing brand identity.
We created a new brand for Allan Bros bringing this heritage and history back to the fore. Quality, craftsmanship and attention to detail were all key values that had to be housed within the new materials along with high end production values. The new Sliding Sash range identity developed from this thought and The 1811 Collection was created as it simply reflected the long history of the company.
Allan Bros – the longest established window company in the UK – now has a brand identity that supports it’s position in the marketplace and accurately represents its true values.
Our brand work has included new brand guidelines, packaging, showroom branding, consumer and trade literature, website, online marketing and national advertising in exclusive homes magazines. Finished to perfection, the craftsmanship shines through.
Danny Hughes Managing Director said…”RB demonstrated an excellent understanding of what we are trying to achieve and challenged us with their strategic creative approach to the project.“