Following a competitive design pitch we have been appointed by The Vineyard Group to develop the brand and launch marketing for a new hotel in Cirencester.
Named recently as one of the Hot New Hotels for 2014 by The Times, The Kings Head, a grade 2 listed building, is undergoing an extensive refurbishment programme and is due to open in early summer 2014.
Closed for redevelopment in 2007, The Kings Head will re-open as a modern, elegant hotel offering 45 stylish bedrooms, an exceptional wine list, an all day dining option offering the very best of modern British food, meetings facilities and a subterranean spa.
The brand id reflects the stone carvings on the building of residents from the past and the brand concept of “Head Space” neatly positions the hotel as a place to escape to, clear your mind or replenish body and soul.
Kara Hackett, Sales and Marketing Director said: “We liked the approach and time that James and Sarah took to understand the offering and fabric of the building. Consulting with us every step of the way to create an inspiring brand message that will make The Kings Head stand out from the Cotswold marketplace.”